I designed this pair of fabric banners for metalsmiths Barbara McFadyen and Marlene True for their shared booth at the 2023 Atlanta Contemporary Jewelry Show. Their work will be on display in November 2023: https://atlantacontemporaryjewelryshow.com/
FloLogic 2023 Component Logos
Typography Logo Design
FloLogic's new lineup of leak detection components needed their own logos that integrated seamlessly into the FloLogic brand, so I went on the hunt for a typeface that would do the trick. I found a fantastic match, then went to work on polishing pixel-perfect details for each letterform, even crafting custom letters for each component name, such as the lowercase t in all four and the y in Gateway. The logos will be featured on the products themselves, as shown in the mockups below.
Logo Design: A Bun in the Oven
2019 Logo Design
My friend Patricia Chan wanted to do a custom logo for her friend’s rabbit-themed baby shower, so I designed this adorable bun loaf. She ended up making some really creative gifts using a laser etcher!
FloLogic: Instructional Booklet
Layout Design & Typesetting
For this project, I designed a fresh, clean layout from scratch in InDesign for FloLogic's new CONNECT App User Guide. All of their branding had recently changed, so I made sure to incorporate their new brand and identity through the use of color in paragraph styles and section headers, an airy sans serif typeface, and a lighter, more open layout. I also created the line illustrations for the equipment, which was used in both the booklet and in the accompanying instructional video (which I also created! Coming soon on my video page!)
Aqua Clan Logo
This design for Aqua Clan of North Carolina was inspired by the trident of Poseidon. I incorporated a water droplet to emphasize their mission to keep our waterways clean, and I chose to reflect that in both the shape of the trident's prongs and the water droplet itself. The clean and open font for "aqua clan" is simple yet elegant, communicating calm balance.
Woof & Meow Logo
This logo is for a new company, Woof & Meow Pet Products Inc., and the design is based on the owner's pets, Riley the dog and Beery the cat. She wanted a fun design that expressed her pets' personalities and a company that provides security, positive attitude, reliability, empathy, friendship, love and happiness.
Barbara McFadyen Jewelry: Promotional Card
Layout Design & Photo Editing
This promotional card for Barbara McFadyen Jewelry elegantly displays some of her latest work in a clean grid to reflect a similar style to her other branding materials. I used the same font and branding elements found on her website, business cards, and other promotional materials to ensure consistent style across the board.
WyzAnt Business Cards
I created business cards for my tutoring services. Interested in learning Photoshop? Hit me up!
Vitreous Voices: Show Card and Catalog Cover
As part of a tutoring project with one of my students, I created a simple card layout template as an example suggestion based on her project ideas and images. In the end, she asked me to do a full design of the show card, post card, and the cover for the catalog.
Terror Bear Twitch Emote
Graphic Design & Illustration
The Terror Bear strikes again! This time, Malykhai The Terror Bear on Twitch asked me to design an emote for his channel. The emote works at all the required sizes, and with a Destiny-inspired color scheme, it looks pretty badass, too.
MFA Thesis Exhibition Show Card
Student Work: Barbara McFadyen
This was one of my students' projects, and she insisted that I show it off as part of my own collection of work. I guided her through this process using InDesign and assisted in choosing fonts. Her final printed piece was an elegant and classy show card to take pride in.
Coyote's Creations and Coyote Spark logo
Branding & Logo Design
When I changed my Freelancing company's name to "Coyote Spark," I needed a new logo and branding identity. This is the current version of the logo.
FloLogic: Directions for Use Booklet
2016 Layout Design
I updated the format of this product guide to make it easier for consumers to read. Using InDesign, I set consistent margins for the entire document, created automatic page numbers, defined character and paragraph styles, and redesigned the diagrams to unify the overall design and define a clear visual hierarchy.
Before vs. After:
Before vs. After:
Before vs. After:
The Sandgate Logo was a fun, fast-paced project with a short deadline. I had to do a lot of research into the concept and the end decision was a complex chip cube depicting the evolution of logic gate technology along with a Tron-esque typeface. For more information on Sandgate Technologies, visit their website at www.sandgate.com.
ClearBlue Waters: Pool and Spa logo
This was a collaboration between myself and Erika Gibson for ClearBlue Waters of Greenville, NC. The owner wanted a re-design of his old logo, so Erika took point with concept design while I refined the vector art and offered creative suggestions along the way.